Angle category · problem-solution
Problem → solution
Open on a pain the viewer feels right now, then present the fix.
Hook types
Awareness stage
Formats
Products
Plain-text summary
The "Problem → solution" angle (problem-solution) in the Eyepatch Angle Taxonomy v0.1: Open on a pain the viewer feels right now, then present the fix. Eyepatch has 122 long-running supplement and sports-nutrition ads using it, from 74 brands. Median days live: 104; longest: 988 days; 25% have run 180+ days and 6% 365+ days. Most common formats: Static (53), UGC video (40), Brand video (19). Most common hook types: Problem call-out (83), Question (35), Comparison (1). Top products: magnesium (21), sleep (17), creatine (11), stress & mood (10). Longest-running example: "Fast-acting magnesium, shown working on the muscle" by MagCombo (988 days).
All 122 ads, longest-running first
988dFast-acting magnesium, shown working on the muscle
715dHate the texture? Show the opposite
676dThe hidden deficiency holding you back
564dOver 90% are deficient: meet the king of minerals
455dFeeling flat? Train harder, recover better
382dStop hair thinning before it is too late
369dNot getting enough protein?
360dWhen the flu attacks, it steps in
359dYour missing key between pre and post
359dDo not let soreness slow you down
327dMore hair in the drain than on your head?
307dThe snack that gets you through 3pm
280dThree signs you need creatine
277dSay goodbye to hair shedding
264dFed up with bloating after training?
260dChopped your hair and regretting it?
253d[Good outcome] shouldn't be the exception
249dTired of constant stress and restless nights?
249dSeven signs your stress hormone is too high
231dWhat could you do with a clearer mind?
226dOmega-3 without the fish
222dSo much on my mind, I missed my stop again
208dEase the everyday discomfort
205dYou run out of energy halfway through
201dDon't like eating fish but want omega-3 for your baby?
197dDoes spring make you sneeze?
196dRetain gains, not water
191dStress keeping you up?
183dYou start strong, then your energy drops
182dTraining is only half the story: recovery
179dYour body is trying to tell you something
169dIn a meeting and suddenly you can't remember what to say
166dNo time to tan? A golden glow from a gummy
164dPoop every day again
164dStress weight is different
162dSick of [problem]? Close-up of the pain, then the fix
158dMuscle fatigue and aches slowing your training?
156dHate capsules? Same.
155dBody and mind in balance
149d"You might need magnesium": the self-diagnosis hook
148dTired all the time? Low energy? Foggy mind?
142dNearly every adult is fibre deficient
142dBefore the leftovers win again
141dUnbearable heat? Don't skip the workout
133dWant to end the sleepless nights, cramps and bloating?
133dAct at the root of digestive troubles
133d"Want to sleep again?" Twelve forms in one
133dRest at night, feel strong by day
132dIf your child doesn't eat fish, they're missing this
128dPerimenopause fatigue, slow recovery and brain fog, named one by one
126dYour key to rest mode
123d90% of women have it: normalise the problem, then solve it
121dWhen carrying fluids is tricky
120dAvoiding fuelling failures
117dWhen carrying fluids is tricky…
113dFatigue before the finish line? Blame dehydration
113dEnergy runs out mid-session: here is the fix
110dPeople quit creatine because of texture; this one mixes clear
107dHeat and effort drain you: refill what you sweat out
107dForget creatine? Hate powders? Eat it like candy
104dBloating after a salad is not part of ageing
103dPOV: a fiber drink that actually kills cravings
100dTired but wired, mind racing at 10pm?
100dTried everything and still no relief?
99dSeasonal pain: heat and effort take their toll
97dMost fibre supplements fail for one reason
97dStruggling to recover between sessions? Start with creatine
92dAlways craving sugar? Silence the food noise
91dTired of shakes? Here's the alternative
89dSteady fuel that's easy on your stomach
87dStop hitting the wall mid-set
85dToo many supplements and no idea where to start?
83dUrinary discomfort affecting your day?
82dThree symptoms, one product
78dProblem vs solution: the energy boost without the crash
78d"How do I even choose?" No more bottles, one daily pack
77dStress or anxiety? A mineral answer
77dPain or stiffness when you move?
77dHot flushes day or night? Support for this stage
77dHormonal changes or cycle discomfort? Start here
77dThis is why you used to be sharper five years ago
74dEveryday life just too much for you?
74dYou sweat, you lose sodium; replace what the heat takes
68dBloat less, feel better, poop every day
66dCan't sleep, leg cramps, stress? Could be low magnesium
66dDoing everything right but the scale will not move?
65dPersonify the cause: "[hormone] is running the show"
61dThat 2pm crash is not normal
58dHandle the seasonal objection in line one
58dYour body did not betray you, it is missing one thing
57dIt is not you. It is perimenopause.
55dPOV: the solution to thick hair is not a shampoo
55dMy hair grows so slowly, so I tried the one everyone's talking about
54dAlmost nobody takes the fibre that feeds their probiotic
53dMagnesium upset your stomach before? Try this
51dMost people do not realise how fast this works
50dWide awake at 2:47am for no reason
50dHormonal changes wrecking your sleep
48dPutting in the reps but progress has stalled?
47dYour daily life demands a lot of you
47dBeat the 3pm slump, caffeine-free
47dLess overthinking, more calm in your day
47dAlways tired? Magnesium is more than muscles
47dAre you noticing these three signs?
47dMuscle cramps? When diet is not enough
47dMore on the agenda? Support energy from within
47dStill switched on at bedtime?
44dPerimenopause changes how your body holds strength and hydration
41dExhausted, but your brain won't shut off?
41dMore power in the fourth set
41dPuffy, foggy, cranky?
40dStuck on your weight-loss drug? Let's be honest
38d"So tired, but wide awake the second I try to sleep"
35dSymptoms they'd never link to your ingredient
34dBloated after every meal?
34dOur bestseller against water retention and bloating
33dStill tossing and turning?
33dTrouble sleeping? Start here
33dAre you sleeping as much as you really need?
33dFor the nights when sleep won't come
33dAfter 40 your body plays by different rules
32dTired of bloating after every protein shake?
Other angles
Science & proof · Transparency & purity · Us vs them · Myth-busting & reframe · Fear of loss & health stakes · Audience call-out · Identity & aspiration · Convenience & routine · Taste & indulgence · Launch, drop & collab · Social proof & reviews · Expert & celebrity · Results & timeline · Offer & value · Humour & culture · Free value & content