Angle category · science
Science & proof
Studies, specs and mechanisms do the persuading: how it works and why you should believe it.
Hook types
Awareness stage
Formats
Products
Plain-text summary
The "Science & proof" angle (science) in the Eyepatch Angle Taxonomy v0.1: Studies, specs and mechanisms do the persuading: how it works and why you should believe it. Eyepatch has 56 long-running supplement and sports-nutrition ads using it, from 42 brands. Median days live: 142; longest: 676 days; 29% have run 180+ days and 14% 365+ days. Most common formats: Static (24), Brand video (13), UGC video (10). Most common hook types: Bold claim (42), Question (6), Number or stat (4). Top products: creatine (12), magnesium (11), antioxidant (6), energy gel (4). Longest-running example: "Liposomal delivery: the absorption upgrade" by Ace Blend (676 days).
All 56 ads, longest-running first
676dLiposomal delivery: the absorption upgrade
676dThree forms in one: the complete formula
656dImprove your stress management: three plants, three jobs
597dNourish from within with omega-3
478dThe drinkable hydrogel
455dThe brain booster: what Alpha GPC actually does
455dThe underrated compound in elite stacks
395dUp to 90% absorption: the delivery tech is the hook
321dThe technology behind the gel
321dLiquid carbohydrates to fuel your performance
315dPeri- and post-menopause: focus, energy and mental tiredness
288dFive grams a day: here is how creatine powers your sets
264dThe most studied supplement for strength
258dYour body is brilliant; this supports it
181dA unique form of magnesium for brain and sleep
180dOne of the most clinically studied longevity supplements
176dA new study just showed it: "this is big"
168dBetter than water alone: five electrolytes
168dOur best premium collagen, explained
168dNot collagen, but the signal for it
163dIngredient benefits, mapped
163dWe do not follow trends, we follow science
157dThe platinum standard: stacked and liposomal
155dNine pillars of ageing, one formula
153dWhy D3 and K2 work together
149dA creatine ritual for healthy ageing and brain health
147dFive forms of magnesium in one gummy
142dScience-backed performance in four words
141dSeveral collagen types in one daily dose
137dNot a marketing claim: a meta-analysis of 23 studies for runners
131dA patented new ingredient, explained
125dPatented form = better absorption
119dWhy creatine matters during pregnancy
119dLooking for everyday balance? Start here
118dFeed your good gut bacteria: what is inside
117dThe difference is in the ingredient
112dBacked by science, not trends
111dSuperior absorption, optimal dose
111dThe most researched supplement in the world, for every body
107dWhy one form of magnesium is not enough
106dYour gut and your brain are always talking
85dCreatine plus tart cherry for strength, focus and sleep
85dSpec sheet on the pack: call-outs to every feature
83d"Why is this magnesium so hyped?"
79dSeven salts, perfectly balanced
65dLose weight without losing strength
63dCreatine for your brain and sleep, not just muscles
55dYour whey gives you 2 hours of amino acids, then nothing
53dMuscle loss in perimenopause: the 70-80% lower creatine stores stat
50dIt's not just protein, it's how it works in your body
47dFour forms, one advanced formula
41dSpec-led launch with a ratio insiders recognise
41dTen forms in two capsules
35dGet youthful NAD+ levels in 30 days
33dCreatine is made from three amino acids
33dRegulated claim, spelled out
Other angles
Transparency & purity · Us vs them · Myth-busting & reframe · Problem → solution · Fear of loss & health stakes · Audience call-out · Identity & aspiration · Convenience & routine · Taste & indulgence · Launch, drop & collab · Social proof & reviews · Expert & celebrity · Results & timeline · Offer & value · Humour & culture · Free value & content