Angle category · offer
Offer & value
Price, discount, bundle, free gift or guarantee is the hook.
Hook types
Awareness stage
Formats
Products
Plain-text summary
The "Offer & value" angle (offer) in the Eyepatch Angle Taxonomy v0.1: Price, discount, bundle, free gift or guarantee is the hook. Eyepatch has 113 long-running supplement and sports-nutrition ads using it, from 74 brands. Median days live: 155; longest: 838 days; 38% have run 180+ days and 11% 365+ days. Most common formats: Offer (38), Static (38), Catalog (26). Most common hook types: Offer (106), Bold claim (2), News or launch (2). Top products: magnesium (18), full range (18), protein (17), multivitamin (10). Longest-running example: "New to the brand? Start here" by Swisse (838 days).
All 113 ads, longest-running first
838dNew to the brand? Start here
736dUp to 75% off, catalog-wide
629dHelp reduce tiredness all day, with 3 for 2
583dA multivitamin duo for him and her
474dBestsellers, all in one place
427dFourteen best-sellers plus a free shaker
416dDeal of the month on the hero magnesium
394dThe starter set: every product line in one box
383dBundle and save, plus a free gift
380dHealthier digestion for the price of a cappuccino
376dUp to 75% off, award-winning products
369d€10 lunch vs under €4 for mine
354dBuy two, get one free
346dPacks at 40% off for a limited time
292dUnrivalled offers, only in the app
286d5 nights free: try it before you pay
265dSorry, there has been some confusion (secret link inside)
253dBreaking news: an extra discount today
249dBlack Friday plus four new flavours
249dWhile everyone chases deals, invest in your calm
238dExclusive discount, two tiers
236dStill deciding? Come back, delivery is on us
236dBuy direct from the maker, free shipping over a threshold
236dShop the whole protein snack line
236dYour whole stack, one catalog, free 24-48h shipping
236dTrain harder, recover better, with free fast shipping
236dYour wellbeing is still waiting (retargeting)
235dFree welcome kit with a dollar value on it
232dBuy one, get one free creatine gummies
231d15% off plus free shipping for newsletter sign-ups
225d20% off your new ritual, plus free gifts
221dLimited stock, order now
220dBestselling flavours twice, plus a free shaker
218dBye bye beer belly, special deal this week
216dFree spoon and free shipping, try it 30 days risk-free
212dSave on your beauty essentials
211dFree shampoo with your biotin tablets
205d"Your cart is waiting": magnesium retargeting
198dJanuary special: reduce fine lines in four weeks
196dUse your FSA/HSA: save without a sale
196dYour daily coffee is now eligible for tax-free health accounts
196dNow eligible for tax-free health accounts
191dWelcome bundle: free bottle and free shipping
178dShop our best-sellers
176dFree shipping on the best-sellers
175dBundle & save + free accessory sticker
168dStock up for spring training
168dFree shipping over a threshold
168d20% off your first order
166dLast chance to save 30%
164dStop overpaying for magnesium
162dYour free gift is waiting
162dA big fixed discount for a limited time
160dStock up: 15% off, free shipping, never run out
160dMaximum pregnancy support for less
160dStill thinking about it? It is one click away
155dThis is your sign to finally try creatine
151dHeard about it but worried about the price?
143dNo shortcuts, and a full refund if it doesn't earn its spot
143dGlowing skin, hair and nails, up to 40% off
143dWhy pay $70 for creatine?
141dJust pay shipping
141dFeel stronger, and save on a subscription
140dThe best-selling sugar-free bundle, on sale
134dA health ritual, 10% off your first order
133d"We're practically paying you to try it"
132d3-pack deal, 33% savings
127dOrder before 3pm, shipped today
125dWelcome code for first-time buyers
123dA free gift worth £77 with your first order
120dBuy two, get one free
119dHaving a serious sale: time to stock up
119dSummer sale: stock up before it ends
104dTwo bags for this price is either a typo or the best deal
100d25% off: immunity backed by science, not shortcuts
100dThe right kit at the right time: beauty combo deal
91dBuy 2, get 2 free
83d2-for-1, free shipping, pay on delivery
81dBack in stock after selling out
78dPersonalised vitamins: buy 2, get 1 free
78d40% off intimate-health support this summer
77dBig seasonal discount number
72dExpert pairing, 20% off
69d100,000 women choose it, and today it's half price
69dYour customised routine is on sale
64dSample pack: try all eight flavours
64dRepetition results in transformation: subscribe and save
64dShop the snack and supplement range
62dFree magnesium, just pay shipping
62dSave 30% on your first subscription
58dHard price + free gift in the headline
58dFree product, just pay shipping
57dBundles built by the women on our team
57dYour order is set aside and waiting for you
57dNot sure where to start? Start with the bestsellers
57dOur biggest sale ever + free gifts
56d15% off when you buy four boxes, no code needed
55dBuy one, get one free
54dEverything for muscle building in one bundle
51dOutlet sale: price is the only message
51dOutlet: up to 80% off
50dWe are moving: 25% off everything with a code
50d2 x 300 g for €5.99 each
48dProgress doesn't stop with summer
48dHalf price at the supermarket
48dLimited bundle: 35% off
42d30% off when you bundle 3+
41dA free week: read the panel, then decide
41dClaim your free supply, first 1,000 only
41dTry a week for free
41dFirst month off + a lasting discount
35dLow-price creatine for energy, strength and brain fog
33dCheaper from three bottles
Other angles
Science & proof · Transparency & purity · Us vs them · Myth-busting & reframe · Problem → solution · Fear of loss & health stakes · Audience call-out · Identity & aspiration · Convenience & routine · Taste & indulgence · Launch, drop & collab · Social proof & reviews · Expert & celebrity · Results & timeline · Humour & culture · Free value & content