EyepatchADS

Angle category · offer

Offer & value

Price, discount, bundle, free gift or guarantee is the hook.

113ads
74brands
155median days live
11%running 365+ days

Browse in the library → JSON

Hook types

  • Offer106
  • Bold claim2
  • News or launch2
  • Curiosity gap1
  • Visual-led1
  • Comparison1

Awareness stage

  • Most aware111
  • Product-aware1
  • Solution-aware1

Formats

  • Offer38
  • Static38
  • Catalog26
  • UGC video15
  • Brand video3

Products

  • magnesium18
  • full range18
  • protein17
  • multivitamin10
  • creatine10
  • collagen7

Plain-text summary

The "Offer & value" angle (offer) in the Eyepatch Angle Taxonomy v0.1: Price, discount, bundle, free gift or guarantee is the hook. Eyepatch has 113 long-running supplement and sports-nutrition ads using it, from 74 brands. Median days live: 155; longest: 838 days; 38% have run 180+ days and 11% 365+ days. Most common formats: Offer (38), Static (38), Catalog (26). Most common hook types: Offer (106), Bold claim (2), News or launch (2). Top products: magnesium (18), full range (18), protein (17), multivitamin (10). Longest-running example: "New to the brand? Start here" by Swisse (838 days).

All 113 ads, longest-running first

Other angles

Science & proof · Transparency & purity · Us vs them · Myth-busting & reframe · Problem → solution · Fear of loss & health stakes · Audience call-out · Identity & aspiration · Convenience & routine · Taste & indulgence · Launch, drop & collab · Social proof & reviews · Expert & celebrity · Results & timeline · Humour & culture · Free value & content