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TORQ ad. Angle: Under 1h30 you don't need carbs; over 1h30 you do (HYROX, tennis, erg)

Myth-busting & reframe · TORQ

Under 1h30 you don't need carbs; over 1h30 you do (HYROX, tennis, erg)

70 days live and still running

Under 1h30, you don’t need carbs.

How to adapt it

Text-on-black video listing sports; "What do I take, and when?".

Why it works

A simple rule that answers the most common question; names HYROX and tennis.

Hook type
Contrarian or myth
Awareness
Problem-aware
Format
Brand video
Funnel stage
TOFU
Products
electrolytes, energy gel
Brand style
Direct response
First seen
2026-08-18
Last checked
2026-10-27

Desire · Pain · Objections · Who it’s for · Offer

Desire
Performance & endurance · Stay hydrated in training and races Under 1h30, you don’t need carbs.
Pain
Losing salts / cramping in long efforts
Objections answered
None
Confidence
high

Offer

Offer
No offer

Tags reviewed by Eyepatch; quotes are from the ad. Browse desires

Open in the library → Source: Meta Ad Library ↗

Plain-text summary

TORQ electrolytes and energy gel ad, 70 days live in the public Meta Ad Library, still active (first seen 2026-08-18, last checked 2026-10-27). Angle: Myth-busting & reframe, "Under 1h30 you don't need carbs; over 1h30 you do (HYROX, tennis, erg)". Hook type: Contrarian or myth. Awareness stage: Problem-aware. Format: Brand video. Funnel stage: TOFU. How to adapt it: Text-on-black video listing sports; "What do I take, and when?". Why it works: A simple rule that answers the most common question; names HYROX and tennis.

Cite as: Eyepatch, "Under 1h30 you don't need carbs; over 1h30 you do (HYROX, tennis, erg)" (TORQ), https://eyepatchads.com/ad/torq-1070482135529444. Data: /api/ads?id=1070482135529444