Humour & culture · Blackmores
34 days live and still running
Okay, mid-challenge check-in 👀.
Check in on a challenge with self-deprecating humour about how hard it is to actually rest.
Laughing at a shared bad habit makes the challenge feel human and keeps people in.
Tags reviewed by Eyepatch; quotes are from the ad. Browse desires
Blackmores sleep ad, 34 days live in the public Meta Ad Library, still active (first seen 2026-09-17, last checked 2026-10-19). Angle: Humour & culture, "Are we resting, or answering emails in bed?". Hook type: Humour or meme. Awareness stage: Unaware. Format: UGC video. Funnel stage: TOFU. How to adapt it: Check in on a challenge with self-deprecating humour about how hard it is to actually rest. Why it works: Laughing at a shared bad habit makes the challenge feel human and keeps people in.
Cite as: Eyepatch, "Are we resting, or answering emails in bed?" (Blackmores), https://eyepatchads.com/ad/blackmores-2251551495415947. Data: /api/ads?id=2251551495415947