
Humour & culture · Neuro Gum
Gum is sticky. This gum makes memories stick
40 days live and still running · 3 variants
Gum is sticky.
How to adapt it
Use wordplay on your format to set up the benefit.
Why it works
Wordplay makes the product memorable.
Desire · Pain · Objections · Who it’s for · Offer
Offer
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