Transparency & purity · Mutant
Every gram on the front of the pack
162 days live and still running
22g protein from 3 whey sources, 10.4g EAAs, 5g BCAAs
How to adapt it
Put the key numbers big on the creative.
Why it works
Clear macros answer the first question a lifter asks.
- Hook type
- Number or stat
- Awareness
- Solution-aware
- Format
- Static
- Funnel stage
- MOFU
- Products
- protein
- Brand style
- Hype / lifestyle
- First seen
- 2026-05-12
- Last checked
- 2026-10-19
Desire · Pain · Objections · Who it’s for · Offer
- Desire
- Strength & muscle · Build muscle / size
Formulated to support performance, recovery, and muscle growth.
- Pain
- No pain named
- Objections answered
- None
- Confidence
- high
Who it’s for
- Persona
- Gym regular chasing gains
- Why tagged
- inferred from product: protein
- Persona facets
- young adult · male skew
Offer
- Offer
- No offer
Tags reviewed by Eyepatch; quotes are from the ad. Browse desires
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