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GHOST ad. Angle: Fully disclosed formula, dose by dose

Transparency & purity · GHOST

Fully disclosed formula, dose by dose

576 days live and still running · 4 variants

MORE PUMPS. MORE ENERGY. MORE FOCUS. · "THE PERFECT PRE DOES NOT EXI…"

How to adapt it

Print every active ingredient and its dose in the ad; let label-readers sell themselves.

Why it works

The image makes three promises in six words. The copy then cuts itself off mid-word, so you read on, and turns into a dose-by-dose ingredient list that builds trust with buyers who read the label. It has been live for well over a year.

Hook type
Bold claim
Awareness
Solution-aware
Format
Static
Funnel stage
TOFU
Products
pre-workout
Brand style
Hype / lifestyle
First seen
2025-03-24
Last checked
2026-10-19

Desire · Pain · Objections · Who it’s for · Offer

Desire
Performance & endurance · Intensity / pump in the session 300MG Natural Caffeine
Pain
No pain named
Objections answered
  • Is it safe / what is in it? Fully disclosed formula, dose by dose (from the creative)
  • "Tried it before" / skepticism THE PERFECT PRE DOES NOT EXI…
Confidence
medium

Who it’s for

Persona
Gym regular chasing gains · also Sceptical switcher (burned by supplements)
Why tagged
inferred from product: pre-workout
Persona facets
young adult · male skew

Offer

Offer
No offer

Tags reviewed by Eyepatch; quotes are from the ad. Browse desires

Open in the library → Source: Meta Ad Library ↗

Plain-text summary

GHOST pre-workout ad, 576 days live in the public Meta Ad Library, still active (first seen 2025-03-24, last checked 2026-10-19). Angle: Transparency & purity, "Fully disclosed formula, dose by dose". Hook type: Bold claim. Awareness stage: Solution-aware. Format: Static. Funnel stage: TOFU. How to adapt it: Print every active ingredient and its dose in the ad; let label-readers sell themselves. Why it works: The image makes three promises in six words. The copy then cuts itself off mid-word, so you read on, and turns into a dose-by-dose ingredient list that builds trust with buyers who read the label. It has been live for well over a year.

Cite as: Eyepatch, "Fully disclosed formula, dose by dose" (GHOST), https://eyepatchads.com/ad/ghost-pre-workout-554720870396948. Data: /api/ads?id=554720870396948